melodo
A technology partner for wholesalers

Software built around how your wholesale business actually runs.

We sit on top of the ERP you already run and build the systems your team is missing. Pricing and rebates, order processing, margin you can see.

Talk to usSee what we work on
app.melodo.io/pricing/october
MMelodoWorkspace
Pricing
Orders
Margin
Customers
October price changes Awaiting approval
Export
Approve
All 142Cost moves 96Promos 31Below floor 938 customers · +£1,840 margin / month
Customer
Item
Today
Proposed
Change
Margin
Why
Elior · Band A
Kettle Chips 40g
£0.62
£0.65
+4.8%
31.2%
Supplier cost +4%
Foodbuy · Site 12
Coca-Cola 330ml
£0.71
£0.71
0.0%
18.4%
Below floor
WSH · Main
Tyrrells 150g
£1.38
£1.29
−6.5%
27.5%
October promo
Blue Apple
Walkers 32g
£0.44
£0.46
+4.5%
29.8%
Supplier cost +4%
Works with the ERP you already runBusiness Central, Sage, SAP, NetSuite and more
Success defined up frontWe agree the outcome and the return before we build, and guarantee it
First outcome in weeksEach stage is useful on its own
Built on top of
Microsoft Dynamics 365Business CentralSageSAPNetSuiteOdoo
The problem

Your ERP holds the data. Your team holds the know-how. Nothing connects them.

Wholesale pricing is specific. Price lists per buying group, confidential rebates, monthly promos, a different file format for every portal. The ERP can't model it, so it lives in spreadsheets and in one person's head.

Prices are re-keyed by hand

When a supplier cost or a customer contract changes, someone re-derives hundreds of prices, keys them into the ERP, and rebuilds every portal file.

Errors go out. Margin leaks.

Items drop to cost, stray zero prices ship, promos get applied twice. Nobody sees it until a customer or an invoice does.

The sales team negotiates blind

No live margin by customer or product. No floor before the call. Sales prep takes weeks and still runs on last quarter's numbers.

What we work on

The parts of the business where technology can genuinely help.

Each of these stands on its own, and each takes real work off your team. They share the same data underneath, so starting with one makes the others easier when you're ready.

Pricing and rebates

Encode your pricing rules once. When a cost or contract moves, every affected customer price is recalculated, the changes are shown with their margin impact, and one approval pushes them to your ERP and renders every portal and customer file.

Live at a UK food wholesaler

Order processing

Portal and email orders read automatically and drafted as sales orders in your ERP. Your team reviews and approves instead of re-keying. Order entry time becomes selling time.

Live at a UK food wholesaler

Margin visibility

Actual margin by customer, product and site. Low-margin and off-catalogue alerts before anything ships. Account managers get self-serve numbers instead of asking finance.

Catalogue management

One clean product record. New lines, delists, repacks and renames flow through to every price list, portal file and customer catalogue, with allergen and nutrition data merged in automatically.

Purchasing

Supplier cost changes captured as they land and checked against expected cost, so prices move before the margin does. Purchase suggestions built from live demand and stock, not last month's guess.

Sales activation

Call lists built from your own order data. Alerts when a site stops ordering. Attribution for samples and promos, so you know what actually lifted volume.

How we work

Discovery first. Proof on your data. Then a build you can watch working.

01

Discovery first

We sit with the people doing the work and spec against what they're trying to achieve, not the spreadsheet they built to cope.

02

Prove it on your data

Before any build, we run your pricing mechanics on real numbers. That yields the requirements and, usually, leakage you didn't know about.

03

Build in stages

Each stage is useful on its own. Nothing waits for the whole thing.

04

Shadow mode first

The system runs beside the current process. When it matches to the penny, your team flips the switch.

05

Stay on as partner

A monthly licence keeps it running, extended and supported.

A partner, not another system

We sit on top of what you already run.

Nothing gets ripped out. Your ERP, your spreadsheets, your inbox and your portals stay where they are. We connect to them and take the manual work out of the middle.

  • Your ERP stays the system of record.
  • We read from your tools, and write back only where it's safe and audited.
  • Nothing gets duplicated. No second product or customer list.
Melodopricing · rebates · orders · marginYour ERPthe recordExcelcost sheetsOutlookorders inPortalsbuying groupsSuppliersprice filesNothing ripped out. Nothing duplicated.
Customers

A family-owned UK food wholesaler.

4.6×Measured return on investment in the first year
4 days → hoursMonthly pricing cycle, nine portal formats from one approval
~70%Of one person's day returned from order entry
0Systems replaced. Built on top of what they already ran
The problem

Dozens of price lists across buying groups, monthly promos and confidential rebates, all held in one person's spreadsheets. Every month, nine portal price files were rebuilt by hand over four days. Around a hundred orders a day were re-keyed into the ERP. Pricing errors reached customers before anyone saw them.

What changed

Prices and orders now go through review and approve. Price files render from one confirmed set of numbers. Errors are flagged before they ship, and the team's time goes back into selling.

Ready to take the manual work out of your business?

Tell us where the hours go. We'll show you what we'd build first.

Talk to us